Media Coverage

Bayer adds new features to cattle herd management app


Dec 05, 2017 - Animal Pharm
By Sian Lazell
Animal Pharm
December 5, 2017


Bayer Animal Health has updated its BCS Cowdition smartphone application for herd management. 

The firm said the updates to the app will enable dairy producers to make timelier and better informed herd management decisions by producing alerts, and providing access to a comprehensive dashboard of farm-specific data and aggregated data from external sources.

BCS Cowdition now sends alerts for cows that have sub-optimal body condition scores and need to be attended to. The new dashboard is synchronized with a farm's existing herd management system and uses big data from external sources to provide improved insights to the health condition of a farmer's herd, through Bayer's partnership with Dairy Data Warehouse (DDW).

DDW specializes in automated dairy farm data collection and big data services for dairy farm consultants globally, including veterinarians, genetic consultants and feed advisers. The company is headquartered in Assen, the Netherlands. Cargill also signed a partnership with the firm in 2016.

Bayer launched the BCS Cowdition app in 2014. The app was developed to help simplify and standardize the scoring of dairy cows' body condition to improve herd management. Bayer explained cows with an inappropriate body condition have a higher risk of various metabolic diseases and it can also have an adverse effect on fertility. At present, the app is available in 14 languages in over 90 countries.  

Rinse Boersma, global marketing director for dairy cattle animal health at Bayer, said: "The new features with our BCS Cowdition app and our partnership with DDW takes the convenience of the app to a whole new level. This offers greater opportunity for dairy professionals to efficiently monitor and manage the health of their herd, as well as the unprecedented ability to garner insights from existing herd data. Through this partnership the app can offer tailored and specialized solutions to each cow.

"The prompt alerts help ensure that body condition measurements are collected with enough regularity to provide meaningful data. This, combined with the ability to import and compare herd data from external sources, means that dairy professionals can get a comprehensive herd-level picture, and identify as well as address problems early. Individual cow data, alerts about problem animals and additional information on disease risks provide dairy professionals with the tools to tackle those problems effectively."

BCS Cowdition can be download for free from the Apple AppStore and GooglePlay. 

Reprinted with permission of Animal Pharm News


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